Opti Digital is a French company offering media outlets innovative advertising solutions based on powerful scripts and AI.
✔️ The new version of the Opti All-in-One Ad Management Solution offers ads loading faster thanks to an optimized script of only 30 Kb linked to a cloud wrapper. This optimization enhances both the UX and Web Performance, leading to better SEO site.
✔️ Opti Yield is a solution that calculates and automatically sends price floors in real-time to all programmatic partners to maximize revenues. Its predictive and reactive model takes into account many signals such as hour, device, location and user value, resulting in a revenue lift of +15 to 20%.
✔️ Opti Engage is an innovative ad format inspired by social media. Available as a Prebid bid adapter or as a tag, it predicts the attention level of each ad request and places a bid accordingly. Revenue lift observed from +7 to +10%.
With a team of 30 experts, Opti Digital optimizes over 4,000 media outlets globally every day, including Prisma, el Tiempo, Brainly, Valnet, Webedia...
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