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Description
In today’s fragmented media landscape, media buyers struggle to maximise their reach, while media sellers must prove the value of their inventory to secure ad budgets.
At AudienceProject, we believe cross-media measurement is the key to overcoming these challenges - helping buyers optimize media investments and extend their total reach while enabling sellers to demonstrate their incremental reach.
Join this roundtable to discuss the challenges of today’s advertising world and understand how AudienceProject through cross-media measurement helps buyers and sellers achieve better results.
Unlocking Incremental Reach: The Power of Cross-Media Measurement
Sponsoredby
Ratecard - the AdTech & MarTech communications agency